The Bitsy's Story

A Bit More Goodness Starts Here.

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Kids laying on a blanket with a box of Bitsy's Swish and a soccer ball.

moms on a mission.

Gabrielle Union, Alex Buckley, and Maggie Patton are fun-loving, determined moms who want to provide the healthiest options for their kids, while also making sure these options are accessible to all. 

Their shared experiences and passions led to rolling up their sleeves, researching, testing and tasting then creating real-deal yummy, nutritious snacks for families and kids. Together, they are proud to be a women-owned business that is focused on making healthy and nutritious snacks accessible and affordable to all families. 

At Bitsy’s we’ll always do a bit more when it comes to our snack—like finding the yummiest, brightest, farm fresh ingredients. These little “bits” add up, like veggies in your snacks, or one kind word. It’s goodness that’s meant to be shared on (and off) the playground, and our way of creating a healthier, brighter world—bit by bit. 

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Bitsy's founder image

moms on a mission.

Gabrielle Union, Alex Buckley, and Maggie Patton are fun-loving, determined moms who want to provide the healthiest options for their kids, while also making sure these options are accessible to all. 

Their shared experiences and passions led to rolling up their sleeves, researching, testing and tasting then creating real-deal yummy, nutritious snacks for families and kids. Together, they are proud to be a women-owned business that is focused on making healthy and nutritious snacks accessible and affordable to all families. 

At Bitsy’s we’ll always do a bit more when it comes to our snack—like finding the yummiest, brightest, farm fresh ingredients. These little “bits” add up, like veggies in your snacks, or one kind word. It’s goodness that’s meant to be shared on (and off) the playground, and our way of creating a healthier, brighter world—bit by bit. 

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Their shared experiences and passions led to rolling up their sleeves, researching, testing and tasting then creating real-deal yummy, nutritious snacks for families and kids. Together, they are proud to be a women-owned business that is focused on making healthy and nutritious snacks accessible and affordable to all families.

At Bitsy’s we’ll always do a bit more when it comes to our snack—like finding the yummiest, brightest, farm fresh ingredients. These little “bits” add up, like veggies in your snacks, or one kind word. It’s goodness that’s meant to be shared on (and off) the playground, and our way of creating a healthier, brighter world—bit by bit.

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Loaded with flavor and crafted with a clean ingredient list that sneaks the veggies in, Bitsy’s has it all...

a bit more yummy.

A burst of flavor in every bite or sip. Quick and tasty snacks aren’t always the healthy choice, but with Bitsy’s, it’s all three.

a bit more healthy.

Baked with love & packed with veggies. All our ingredient lists put an emphasis on nutrition so your family can put emphasis on a bit more happy, healthy fun.

a bit more good.

Good is meant to be shared—with children everywhere. Whether that's in our food, in our daily lives, or in our communities. That's what we ask ourselves at Bitsy’s: how can we add a bit more good into the world every day?

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Image of woman and child hugging and holding a box of Bitsy's Swish.

our process

The Bitsy's Way!
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Photo of Bitsy's Swish packet in a lunchbox

Baked with love & packed with veggies.

All our ingredient lists put an emphasis on nutrition so your family can put emphasis on a bit more happy, healthy fun. 

Packing on-the-go meals and snacks for picky-eaters can be hard, but we have options for everyone! Our crackers, cookies, and meals are secretly full of veggies to help bring a bit more fun to snacktime and mealtime. And with Bitsy’s Swish, we’re boosting the hydration of your family’s water to help wash it all down!

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Their shared experiences and passions led to rolling up their sleeves, researching, testing and tasting then creating real-deal yummy, nutritious snacks for families and kids. Together, they are proud to be a women-owned business that is focused on making healthy and nutritious snacks accessible and affordable to all families.

At Bitsy’s we’ll always do a bit more when it comes to our snack—like finding the yummiest, brightest, farm fresh ingredients. These little “bits” add up, like veggies in your snacks, or one kind word. It’s goodness that’s meant to be shared on (and off) the playground, and our way of creating a healthier, brighter world—bit by bit.

Interested in collaborating with us?

Let's Connect!
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